Planful

Marketing eBook

How to Level Up Your Marketing Leadership

The CMO playbook

 

 

Event date11/1/23

CMOs have the shortest tenure of any C-Suite executive

Today, it’s not enough for a CMO to simply be a marketing expert. They need to be impeccable leaders. Most serve as strategic advisors who must understand their customer base perfectly and handle demands from their CEO. Plus, they do all this while also proving the value of marketing efforts to their fellow executives. To put it simply: CMOs have big shoes to fill. That’s why we wrote an eBook to help you upgrade your marketing leadership skills.

You’ll learn: 

  • Tactics to beat imposter syndrome 
  • Tips to make your 2024 annual plan the best yet
  • How to prove the value of marketing to your CEO
  • What to look for in marketing performance management software 

Download your free copy of our eBook to unlock the secret to great marketing leadership. 

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